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Thread: How to set up DFP Small Business for serving Ads on your sites

This discussion is about "How to set up DFP Small Business for serving Ads on your sites" in the "Advanced AdSense Publishers" Forum.
Hello again, I have to say that the (2) was true. Once I added the Channel IDs, AdSense is now reporting earnings well for each ...

  1. #81
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    Hello again,

    I have to say that the (2) was true. Once I added the Channel IDs, AdSense is now reporting earnings well for each channel. As for (3), it was because of a glitch in the code that was giving the wrong dimensions. The 468x60 ads are now showing ads.

    However, I would still like an answer for (1) and the problem of sometimes ads showing a blank space (even if it is rare), while it never happened with AdSense itself, before.

    Thanks.

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    Quote Originally Posted by nunoperalta ((login for URL))
    1) Once I'm just using AdSense ads (no other networks), do I need to worry about Orders and Line Items? Or, I simply create Ad units and Placements? At the moment I'm just using those and the ADs seem showing well so far.
    you don't need orders and line items if you want to use DFP just to serve AdSense.

    I don't really know why you sometimes get a blank page however it might be due to the "ideology" of Google that if they can't serve ads fast enough they don't serve them at all to give the user the best (fastest) experience. They do it on their search engine and might as well do it on our sites with dfp.

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    Thank you for answering!
    Well, your answer about blank ads makes sense. However, I don't think that is a good policy of them. Isn't there a way that if there aren't ads to show, there is always a "fallback"?
    What I mean is, some fixed or random ad of myself to show in that place when AdSense doesn't have any ads to display.
    Thanks again.

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    I would try their support forum and ask there.
    Maybe it is a bug or someone can help you with it

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    Do you mean here?
    ((login for URL))

    I posted at the same time I asked on this forum, but seems no one replied there.
    Thank you for your help!

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    yes thats it

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    Hi,
    I'm quite new to DSP.
    I created a 728x90 ad space. Suppose that I want to show an ad for a total of 4.000.000 impressions. How do I set up another ad to be shown when the first is not shown?
    I tried setting the second one type-4 with 100% impressions, but the first ad is not display enough time.

    Thank you!

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    Sorry. Double post

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    Set the second one as house priority and the first one as standard.

    ((login for URL))

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    Quote Originally Posted by StarBuG ((login for URL))
    Set the second one as house priority and the first one as standard.

    ((login for URL))
    Thank you very much.
    Is this way I can't set an "endless" advertising campaign, right?

    The second ad is adsense, but I don't want to use the build in option.

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