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Thread: Google AdSense Ads open in a new window

This discussion is about "Google AdSense Ads open in a new window" in the "Advanced AdSense Publishers" Forum.
Hi I just noticed that since yesterday Google opens AdSense Ads on my Projects in a new window. I know that for some countries Google ...

  1. #1
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    Daumen hoch Google AdSense Ads open in a new window

    Hi

    I just noticed that since yesterday Google opens AdSense Ads
    on my Projects in a new window.

    I know that for some countries Google enabled this option (like for Asia) with the
    reasoning that this is the expected behavior from the user clicking on the Ads.

    I don't know if it is just a test balloon for Germany, for selected publishers or if
    AdSense changed the behavior of their Ads for all.

    I was waiting for this a long time. If Ads open in a new window you don't lose the
    User that is clicking the Ad. This means a few thousand users a day that stay on
    your site and not leave it by an Ad click.

    You can see if your AdSense Ads open in a new window if you see this:



    Did you notice the same on your site?

    What is your opinion on this?

    ATTENTION: if you are using DFP Small Business to serve Google AdSense Ads read this:
    ((login for URL))

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    Registered User JamesColin's Avatar
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    I think it is a good thing if it was generalized. Of course for general, non technical audience it's the best to open in a new window/tab since they can then browse more of the same site and also click on more ads.
    Do you really need traffic? Where to? What for? If you really do need traffic then stop messing around!
    Advertise on my sites today: She Told Me & Best Reviewer : 200,000+ UV / Month

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    Registered User BirdOPrey5's Avatar
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    My ads are opening in a new window too. (United States).

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    Maybe they finally listened to the publishers

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    How are you guys testing this without getting in trouble? I don't know what took them so long to implement this. It's common sense opening ads in a new window means more clicks, more revenue for all involved. I guess they haven't deployed this featured completely. Haven't seen the icon on the ads on my site.

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    Registered User BirdOPrey5's Avatar
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    I plead the 5th.

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    It seems that installing ((login for URL)) as AdServer and
    setting Ad Units to open in a new window makes AdSense Ads
    open in a new Window too. This change may take several
    hours or days so watch out for it.

    You can find detailed instructions on how to setup DFP Small Business
    as your AdServer here: ((login for URL))

    If you use DFP Small Business please read this:
    ((login for URL))

    It is against the AdSense ToS to open AdSense Ads in a new window,
    so I strongly advice you to deactivate this behaviour!

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