So letís start by addressing what may seem like an obvious question:

Why do I need to know who uses ad blockers on my website?

Ad Blocker software doesnít care about your terms and conditions, or how hard you work to create your content. In the process of blocking your ads, it messes up your Google Analytics tracking Ė and it leaves you guessing.

The Full Guide to Unmasking Ad Blocker Traffic in Google Analytics | AdNgin