Hi,
i like to share some experience.
I used:
((login for URL)) (with Large Rectangle (336x280))
and
((login for URL)) (with Leaderboard (728 x 90))
To see what is better i stay with the welcome Message (i think itsīs on of the best)
But instead of the second post i use:
((login for URL)) (with Large Rectangle (336x280))
So what happens:
The CTR goes up but the revenue goes down.
I think it is good to have different formats. My second solution has all Ads in the same format (336x280).
I think not all Advertisers have Ads in every Format (for Image Ads).
So i think it is helpful to use all main Formats somewhere on the page, if possible with the design.
best regards
Christian


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Thread: Use different Formats
- 06-24-11, 11:50 #1CThiessenGuest
Use different Formats
- 06-24-11, 15:43 #2
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Use a medium Rectangle for the first post and activate image&text ads for it.
The CTR will be lower but the eCPM will be much higher