Thread: Use different Formats

Hi,
i like to share some experience.
I used:
((login for URL)) (with Large Rectangle (336x280))
and
((login for URL)) (with Leaderboard (728 x 90))

To see what is better i stay with the welcome Message (i think its´s on of the best)
But instead of the second post i use:
((login for URL)) (with Large Rectangle (336x280))

So what happens:
The CTR goes up but the revenue goes down.
I think it is good to have different formats. My second solution has all Ads in the same format (336x280).
I think not all Advertisers have Ads in every Format (for Image Ads).
So i think it is helpful to use all main Formats somewhere on the page, if possible with the design.

best regards
Christian

Use a medium Rectangle for the first post and activate image&text ads for it.
The CTR will be lower but the eCPM will be much higher